We believe media success is a long game. We augment your marketing team: communicating openly and operating with the big picture in mind to create lasting ripples in the media. We are proud to have collaborated with the following brands:
View Our WorkFileCloudA Self-Funded EFSS Startup in Austin, Texas | FileCloud, a self-funded EFSS startup in Austin, Texas The ChallengeTransform a profitable yet relatively unknown startup on the national level into an established brand with a clear competitive differentiation versus publicly traded competitors Box and Dropbox. The ResultsTreble mapped out a plan of attack to target C-level decision-makers. The strategy consisted of branded product news and strategic partnership announcements to drive both lead generation and tech press coverage of FileCloud. Wins in SiliconANGLE demonstrated the FileCloud value prop to the enterprise while branding its cybersecurity value prop amidst global security breaches. FileCloud has increased its share of voice every month and is winning enterprise-level deals at a steady cadence. Amar KanagarajChief Marketing OfficerFileCloud “We've had our best revenue growth every month since partnering with Treble – that's not a coincidence. We collaborated on a game plan and Treble has executed.” |
StackEngineAustin-Headquartered DevOps Platform Startup | The Challenge The overall challenge in launching StackEngine was getting a small company known on a scale larger than just in Austin, Texas. We wanted to reach demanding markets in areas like New York and Silicon Valley. Our team at Treble Public Relations sought to launch a startup in beta product mode out of stealth and position it to compete head-to-head on par with venture-backed Docker from a brand visibility perspective. The ResultsImmediate execution of seed funding launch resulted in a significant increase in website traffic, strategic partnership inquiries from GE and SolarWinds, and VC interest from coast-to-coast. Targeted industry trendjacking and thought leadership content resulted in StackEngine being featured alongside Docker in multiple articles. Oracle acquired StackEngine within 18 months of the seed funding announcement. Treble launched StackEngine out of stealth with tremendous results. Within one month, they had a pipeline of new customers and potential partners. Treble has hit the ground running and has positioned the company as an early leader in a crowded market. Bob QuillinVice PresidentOracle Container Group “Treble launched StackEngine out of stealth with tremendous results. Within one month we had a pipeline of new customers and potential partners. Treble has hit the ground running and has positioned us as an early leader in a crowded market.” |
AuguryAn NYC-Headquartered Industrial IoT Startup | The Challenge Amidst the early stages of an exploding market for IoT, Augury had a clear goal of establishing a unique brand identity and competitive differentiation as an early-stage startup looking to move upmarket to work with Fortune 50 companies in niche verticals. The ResultsTreble went to work early and often, garnering Series A funding coverage and credibility in The Wall Street Journal. Our INK content team focused on a hybrid of Tier 1 thought leadership in TechCrunch on the challenges of building a hardware startup to niche vertical wins on the future of IoT. Augury has grown to service a number of Fortune 50 global organizations and is locking in top talent as it scales globally. Saar YoskovitzCEO & Co-FounderAugury “Scaling with Treble has been an integral component of our overall success. As more IoT startups are created to pursue this multi-billion dollar market, it was a top challenge for Augury to rise above the noise and shape the conversation. We are excited to continue to see direct ROI from positive press coverage helping to solidify our deal pipeline.” |